Getting People Onside
Recruiting bystanders
Note: The following notes were written by a dozen people in four brainstorming sessions at the "Getting People Onside" workshop at LIANZA09 - I'm merely the scribe.
Bystanders as fence sitters, people who either think it won't affect them, or don't even ask whether it will affect them. May give an opinion from the periphery but won't get involved, won't own their opinion. Solution? Give them a job to do.
- Allow for anonymous contributions, people can be more comfortable
- shoulder-tap - "you've got skills, strengths in this area"
- encourage the customer to let you know if they are unsatisfied
- Be aware of behaviours and interpretations - an eager puppy can be perceived as a bully
- Meet them on their own turf, so they can be comfortable
- Get someone of authority onside
- Finding out their interests
- Asking for volunteers
- Sell the idea
- Benefits
- Process needs to take longer to be able to recruit others who might be interested and give them time to put their hand up.
- Build their confidence
- websites
- intranet sites
- face-to-face - pro-active
- brochures
- current awareness - newsletters - new titles lists - spokesperson eg academic leaders
- events - eg art and craft expos, one person show/play
- recruiting people with clout to advocate
- sell the positives - benefits - rewards for them. WIFT "What's in it for them"
- support colleagues to participate
- use outsiders who have the skills to advocate - external sources
shoulder-tapping
- allow anonymity if needed
- encourage people to own their opinion eg put in review, coaching or take responsibility for an aspect
- shoulder-tap to inspire confidence
- think about others' learning styles - are you so eager you overwhelm them - eagerness can be a bully!
- Identifying non self-starters to recruit into projects
- Make them feel they will make a difference - small contributions make a larger whole
- Motivation
- Passionate about project vs what will it do for me?
- Building relationships with peripheral groups
- New site on the internet
- Take every opportunity we can
- survey
- study at national conferences
- newsletter - current awareness
- recruiting leaders to be the mouthpiece
- events, do completely different things
- New site on the intranet
- build awareness - visit regional offices
- carried out survey of staff
- brochures
- engage with senior managers - lenders in the field
- host events - become the hub of the community
- A neutral person with complementary skills
- Shoulder tap a non-selfstarter with good skills/ideas
- fence-sitters?
- getting buy-in, getting involvement
- use an anonymous social/professional blog
- build into formal performance measures
- can become strong supporters in future
- be aware of others' character/personality
- meet them on their own turf
- getting buy-in / involvement from staff
- put bystanders into PR&D and coaching
- How to get people involved
- blog (posts)
- opinion but no involvement
- meet bystanders on their own turf
- working with / lending support
- they can shape the project
- organisation rewards
- individual rewards / recognition
- make sure there is something in it for THEM
- (stakeholders)
- Staff - acknowledge skills, include groups
except where noted
except where noted